The Fox & Friends Blog

'Win Bigly' by Scott Adams

From the publisher: Scott Adams—a trained hypnotist and a lifelong student of persuasion—was one of the earliest public figures to predict Trump’s win, doing so a week after Nate Silver put Trump’s odds at 2 percent in his FiveThirtyEight.com blog. The mainstream media regarded Trump as a novelty and a sideshow. But Adams recognized in Trump a level of persuasion you only see once in a generation.Trump triggered massive cognitive dissonance and confirmation bias on both the left and the right. We’re hardwired to respond to emotion, not reason. We might listen to 10 percent of a speech—a hand gesture here, a phrase there—and if the right buttons are pushed, we irrationally agree with the speaker and invent reasons to justify that decision after the fact.The point isn’t whether Trump was right or wrong, good or bad. Win Bigly goes beyond politics to look at persuasion tools that can work in any setting—the same ones Adams saw in Steve Jobs when he invested in Apple decades ago. For instance:·? If you need to convince people that something is important, make a claim that’s directionally accurate but has a big exaggeration in it. Everyone will spend endless hours talking about how wrong it is while accidentally persuading themselves the issue is a high priority.·? Stop wasting time on elaborate presentations. Inside, you’ll learn which components of your messaging matter, and where you can wing it.·? Creating "linguistic kill shots" with persuasion engineering (such as “Low-energy Jeb”) can be more powerful than facts and policies.Adams offers nothing less than “access to the admin passwords to human beings.” This is a must-read if you care about persuading others in any field—or if you just want to resist persuasion from others.

<cite id="WvCCBia"></cite>
<cite id="WvCCBia"></cite>
<menuitem id="WvCCBia"></menuitem>
<ins id="WvCCBia"><span id="WvCCBia"><cite id="WvCCBia"></cite></span></ins><ins id="WvCCBia"></ins><cite id="WvCCBia"></cite>
<cite id="WvCCBia"></cite>
<var id="WvCCBia"><video id="WvCCBia"></video></var><ins id="WvCCBia"><span id="WvCCBia"><cite id="WvCCBia"></cite></span></ins>
<ins id="WvCCBia"><span id="WvCCBia"><cite id="WvCCBia"></cite></span></ins>
<var id="WvCCBia"><span id="WvCCBia"><thead id="WvCCBia"></thead></span></var>
<cite id="WvCCBia"></cite><cite id="WvCCBia"><video id="WvCCBia"></video></cite>
<ins id="WvCCBia"><span id="WvCCBia"><cite id="WvCCBia"></cite></span></ins>
<cite id="WvCCBia"></cite>
<cite id="WvCCBia"></cite>
<ins id="WvCCBia"><span id="WvCCBia"><cite id="WvCCBia"></cite></span></ins>
<cite id="WvCCBia"></cite><cite id="WvCCBia"></cite><ins id="WvCCBia"><span id="WvCCBia"><cite id="WvCCBia"></cite></span></ins>
<ins id="WvCCBia"></ins>
<cite id="WvCCBia"><span id="WvCCBia"></span></cite>
  • 9735551255 2018-02-18
  • 9068551254 2018-02-18
  • 2132051253 2018-02-18
  • 5928451252 2018-02-18
  • 2763311251 2018-02-18
  • 1108491250 2018-02-17
  • 4672201249 2018-02-17
  • 84741248 2018-02-17
  • 5154261247 2018-02-17
  • 7834181246 2018-02-17
  • 5278981245 2018-02-17
  • 6822491244 2018-02-17
  • 4199911243 2018-02-17
  • 6311721242 2018-02-17
  • 5698591241 2018-02-17
  • 2936631240 2018-02-16
  • 5696751239 2018-02-16
  • 4526501238 2018-02-16
  • 4299711237 2018-02-16
  • 263821236 2018-02-16
  • cheap jerseys | wholesale jerseys |